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Sellers

Marketing — identifying the unfulfilled needs and desires of a consumer then creating a product or system to meet these needs and desires.

This is the foundation to successfully marketing (not just listing) a home.

We employ an approach to marketing your home which sets us apart from other brokers in that we first identify what lifestyle your community and your home affords a buyer. We determine these attributes by including you, the homeowner, as a valuable member of our marketing team. After all, no one knows the home and the lifestyle one can enjoy at a home better than you, the current owner. We couple this first-hand homeowner expertise with in-depth research of the market which allows us to then create a marketing strategy to most effectively convey the attributes of your home and community. This customized, partnership approach directly translates into revenue for our sellers.


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Seller’s Guide

Seller's Guide Would you like a FREE copy of our Sellers’s Guide? We have an informational guide available for sellers to help you prepare for selling your home. Simply fill out your information below and we will send you one.
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Custom Marketing Plan

All too often the approach towards marketing a home is similar to the approach one takes in marketing a commodity. A home is not a commodity. A home is a facet of a lifestyle. We approach marketing with a mindset towards lifestyle. We ask ourselves and our sellers what it is about this home and this community that provides a lifestyle? We then, with the help of the seller, create a custom marketing plan to highlight the way the home enriches the lifestyle. Our customized home marketing plan is based on the premise that a buyer first envisions a lifestyle and then, all other decisions are made with a goal towards achieving that lifestyle.

Here are the strategies that we use to market your home:
  • Homeseller’s Insight
  • Home Staging
  • Property Website
  • Internet & Social Media Marketing
  • Real Estate Agent Network
  • Neighbor Network & Neighborhood Insight
  • Customized Additions
  • Professional Photography
  • For Sale Yard Sign
  • Multiple Listing Service
  • Print Advertising
  • Direct Mail Marketing
  • Broker Tour
  • Public Open House
  • Custom Website
  • Community Information

Home Selling Process

There are many steps along the way to sell your home. We are here to help and guide you during this process.


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